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Visual Attention Software: A New Tool for Understanding the “Subliminal” Experience of the Built Environment
Eye-tracking technology is a biometric tool that has found many commercial and research applications. The recent advent of affordable wearable sensors has considerably expanded the range of these possibilities to fields ...
Biometric Pilot-Studies Reveal the Arrangement and Shape of Windows on a Traditional Façade to be Implicitly "Engaging", Whereas Contemporary Façades Are Not
The human brain evolved to implicitly approach or avoid objects in its surroundings. Requisite for survival, this behavior happens without conscious awareness or control, honed over 60 million years of primate evolution. ...